Industry Blog – Talking Tourism with Mariette
I am happy to report back to the tourism industry and Cape Town Tourism members after a jam-packed Indaba that demonstrated that South Africa’s tourism industry is on par with and in many instances leading the rest of the world in terms of industry innovation and creativity.Read more
Easter is traditionally a busy time for Cape Town, especially in terms of domestic and local tourism. This year saw the largest number of entries in the history of the Two Oceans Marathon, with a record field of close to 23 000 runners participating. Many of the marathon runners extended their stay in Cape Town by a number of days, making full use of the unusual culmination of public holidays.Read more
Earlier this month we reported on the rise of low-cost carriers (LCCs) in South Africa since 1994 with four low cost airlines now running daily domestic flights between most of the country’s major cities, including Cape Town. Mango Airlines, 1Time and Kulula have all provided this service for a number of years, and were joined by a new player in March; Velvet Sky, who now also operate flights between Johannesburg and Durban, and Johannesburg and Cape Town.Read more
I welcome the content of Minister of Tourism, Marthinus van Schalkwyk’s tourism budget speech, which was released on 20th April 2011. Minister van Schalkwyk, reported on three themes that the South African tourism industry would pursue over the next financial year; new growth, shared growth and green growth.Read more
Welcome news for leisure and business tourism to Cape Town is Air France’s announcement that it will commence direct flights to Cape Town from November 2011, starting with three flights a week. This comes on the back of Emirates’ addition of a daily flight to and from Cape Town last month.Read more
We heard with sadness about the Australian tourist who died on Table Mountain last week during a tragic accident while descending. It was his last day in the Mother City after what he described as a “glorious holiday”. Together with our tourism partners, we express our sincerest condolences to his loved ones and offer our full support to his family members.Read more
The City of Cape Town and the Provincial Government of the Western Cape’s announcement of the R4.5-billion urban regeneration and Cape Town International Convention Centre (CTICC) expansion couldn’t have come at a better time. Not only will the expansion project unlock construction and development opportunities in the precinct, it will also have a multiplier effect on the economy, bringing a much-needed regeneration to an area of our city that has been dormant for many years.
Cape Town Tourism has just released our results of the 2010/2011 Summer Tourism Survey. Our survey was based on polls of member organisations, attractions, services and visitors between December 2010 and February 2011 and gives some insights of international and domestic visitor trends to the Mother City.
I would like to share a synopsis of our findings with you.
The rise of low-cost carriers (LCCs) in South Africa mirrors a trend in the airline industry worldwide towards low fares and aggressive branding to attract passengers. The success of LCC brands, in a realm where others have failed, is indicative of a new type of irreverent marketing that is influenced greatly by the buying trends of a changing, mobile consumer.Read more
Welcome news from the UK is that the British government has decided to delay the APD (Air Passenger Duty) increase until next year. Delivering his annual budget speech in the House of Commons, British Chancellor George Osborne said yesterday that “with the hefty duty rise last year, and with the cost pressures on families, we think it would be fair to delay this April’s Air Passenger Duty rise to next year.”Read more