Industry Blog – General
“The real work around doubling the economic impact of tourism in Cape Town by 2020 begins now,” says Cape Town Tourism CEO Mariëtte du Toit-Helmbold, “and consultative, co-operative partnerships between Cape Town’s tourism players are essential for establishing a strong brand and positioning statement for Cape Town”Read more
The Provincial Government of the Western Cape has put forward a proposal to reorganise and centralise the ways in which Cape Town is marketed as a tourism destination, to re-establish CTRU (under a new name and constitution) as the primary marketing organisation for Cape Town and to realign all city marketing activity with the provincial marketing strategy. This proposal, if implemented, would have major implications for the future of tourism in Cape Town and for Cape Town Tourism (CTT).Read more
The City of Cape Town is in the process of conducting a comprehensive economic impact survey on the FIFA World Cup™ in Cape Town, which will be released at a later stage. In the interim, Cape Town Tourism conducted a series of five weekly tourism industry surveys, for the duration of the tournament, to assess the FIFA World Cup™ visitor footprint, behaviours, choices and trends from week to week, and to gauge industry attitudes toward the FIFA World Cup™.Read more
On December 10, 2009, the Mangwanani Spa at Zewenwacht Wine Estate burnt down.
At approximately 16h00, staff noticed smoke coming from an upstairs storeroom. They immediately alerted the spa manager and all staff and clients were evacuated. The overhead sprinklers were activated and all the gas bottles removed from the spa.Read more
According to Southern African Tourism Update Online, arrival statistics for September 2009 show a marked year-on-year increase in arrivals from India, China and other Asian markets. The statistics released by Statistics South Africa show a 31,1% increase in arrivals from India and 25,4% growth in arrivals from China.
European markets are not far behind. Arrivals from Italy and Belgium increased by 21,8% and 11,4% respectively.Read more
I came from a corporate environment where you tried to defeat your competitors. You did not usually consider working with them.
When we started out with our guesthouse we began doing print advertising, because that was the best way get the word out as newcomers at the time. I invited other guesthouse owners – there were about 20 of us at the time – to get together in an informal association, which is now called Camps Bay Accommodation Association. And everyone was happy with that. We were all new to the guesthouse industry.