Industry Blog – General

Creating sustainable growth in Cape Town’s tourism industry

A Joint Association Members Meeting Session (JAMMS) was held at the Vineyard Hotel & Spa in Newlands on Wednesday July 20, addressing the need to create sustainable growth in the Western Cape’s tourism industry.

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What is design?

Cape Town is one of three shortlisted cities for the title of World Design Capital 2014 – but what exactly is design and why is it important?

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Vacancy: eMarketing Manager

Cape Town Tourism is looking for an eMarketing Manager. Reporting directly to the Executive Manager: Marketing, the candidate will be responsible for the maintenance, optimisation, development and commercialisation of Cape Town Tourism’s current digital platforms, including the official Cape Town Tourism destination website and integrated social media elements and tactical eMarketing campaigns.

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Consumer Protection Act explained at information session

Cape Town Tourism industry members yesterday gathered at the Radisson Blu hotel for an information session relating to the new Consumer Protection Act. This included presentations by Peter Cumberlege of the Federated Hospitality Association of South Africa (Fedhasa) and Max Ebrahim of legal firm Webber Wentzel.

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Brand Cape Town Discussion Forum

It was a meeting of some of the best creative minds in the Mother City as Cape Town Tourism introduced the city’s proposed new brand positioning to a receptive audience during its brand workshop at the Freeworld Design Centre in the CBD last week.

Mariëtte du Toit-Helmbold, CEO of Cape Town Tourism, spoke passionately about the new destination strategy that focuses on marketing our hometown as an inspirational city in which to live, work, learn and invest.

 

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The importance of social networking and online booking

Cape Town Tourism CEO Mariëtte du Toit-Helmbold and E-Tourism Frontiers CEO Damian Cook yesterday presented feedback from the recent ITB travel and tourism show in Berlin, during an e-tourism workshop and Joint Association Members’ Meeting Session (JAMMS) at the Cape Town International Convention Centre.

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South Africa set to become host of choice for large-scale, international events

Since the final whistle blew at Soccer City, now known as the FNB Stadium, South Africa has been riding a tidal wave of success post World Cup. Ridding itself of a myriad of stigmas, perceptions and folklore amongst international visitors, the country has finally proven to the world that it’s capable of exceeding expectations.

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Cape Town Tourism CEO Mariëtte du Toit-Helmbold on the sale of the V&A Waterfront

Yesterday, the news was confirmed that the V&A Waterfront has been sold to JSE-listed property company, Growthpoint, and the Public Investment Corporation (PIC). These two companies have made a joint acquisition said to be worth R9.7-billion.

 

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Comments on the February 10, 2011 State of the Nation address

Cape Town Tourism welcomes news about plans to boost tourism to South Africa with flexible visas and improved landing spots at airports.

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Help Cape Town fall in love with responsible tourism!

The dates are set for the 2011 Responsible Tourism Week. This unconventional, online “unconference” begins next week, on Valentine’s Day (February 14), and continues until February 18, 2011.

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