Cape Town Tourism - Table Mountain

Industry Blog

Arrivals from Asia way up in September

According to Southern African Tourism Update Online, arrival statistics for September 2009 show a marked year-on-year increase in arrivals from India, China and other Asian markets. The statistics released by Statistics South Africa show a 31,1% increase in arrivals from India and 25,4% growth in arrivals from China.

European markets are not far behind. Arrivals from Italy and Belgium increased by 21,8% and 11,4% respectively.

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The vibe from abroad: Reporting the 2010 FIFA World Cup

As preparations for the 2010 FIFA World Cup Final Draw in Cape Town on Friday are finalised, I can hear the pencils being sharpened as journalists prepare to file their reports.

There is just so much to criticise – the noise from the vuvuzelas, the potential of having an iPod nicked, stubbing one’s toe on the hire-car door, having one’s lunch snatched by a baboon or, horror of horrors, the broadband connection in the hotel fails…

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How 24 Cape Town guesthouses benefit from sharing

I came from a corporate environment where you tried to defeat your competitors. You did not usually consider working with them.

When we started out with our guesthouse we began doing print advertising, because that was the best way get the word out as newcomers at the time. I invited other guesthouse owners – there were about 20 of us at the time – to get together in an informal association, which is now called Camps Bay Accommodation Association. And everyone was happy with that. We were all new to the guesthouse industry.

 

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2010 FIFA World Cup Final Draw: Marketing Guidelines

It will be “business as usual” for Cape Town companies during the 2010 FIFA World Cup Final Draw, according to the City of Cape Town. In response to questions from the media regarding FIFA’s Rights Protection Programme, the City has clarified the position of local businesses when it comes to commercial exploitation of the Final Draw on December 4.

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South African Tourism announces new CEO

The Tourism Business Council of South Africa has welcomed Tourism Minister Marthinus van Schalkwyk’s appointment of Thandiwe January-Maclean as CEO of South African Tourism, ending months of speculation and anticipation in the industry.

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City road closures for spectacular 2010 Final Draw

The first official event to launch South Africa’s hosting of the 2010 FIFA World Cup™ takes place in Cape Town on December 4 and the City of Cape Town is pulling out all the stops to demonstrate its readiness to welcome thousands of soccer fans and dignitaries.

 

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Cape Town is world’s most popular destination for 2010

Cape Town has topped the list of “hot” global destinations in 2010, when it it will attract around half a million visitors during the FIFA World Cup, according to research conducted by British Airways, reports the UK’s Daily Mail today.

The paper quotes Sue Botes, British Airways’ commercial manager in South Africa, as saying: “Cape Town has always been a popular destination, we expect the World Cup to push it to the top of the long haul league table as the best place to be in 2010.”

Other places making the top 10 holiday destinations in 2010 include Vancouver, which will host the Winter Olympics in 2010, Istanbul, Las Vegas, New York, Punta Cana in the Dominican Republic, the Maldives, Dubrovnik in Croatia, and Delhi, where the 2010 Commonwealth Games will be held.

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Labour Department on inspection drive

The Department of Labour is making site visits to tourism businesses in Cape Town.

Susanne Faussner-Ringer, Managing Director of Greenways Hotel and Ashton’s Restaurant, informed Cape Town Tourism that an inspector had visited her hotel in Claremont on November 13, 2009.

“[The inspector] interviewed staff, looked at all the contracts, pay slips, clock cards and attendance registers,” said Faussner-Ringer.

In the hour-and-a-half inspection, the inspector “also checked details such as the date of the last inspection of the fire extinguisher, the contents of the first aid kit and that the basic conditions of employment were displayed”.

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The vibe from abroad

Mary Tebje, UK Trade and Press Representative for Cape Town Tourism, gives us an international perspective and some marketing tips.

A week ago, I was not planning to write a blog. My head was filled with World Travel Market (WTM) and the work that lay ahead. Little did I know that another of Cape Town Tourism’s media partners would also be on the exhibition stand that day. Before I realised it, Tara Turkington of Flow Communications www.flowsa.com had persuaded me that the tourism industry in Cape Town would really appreciate a candid view of how the UK market is performing, as well as the view from the UK on Cape Town, South Africa and of course the World Cup.

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Cape Town wins global Responsible Tourism Award

The City of Cape Town is pleased to announce that Cape Town has won the 2009 Virgin Holidays Responsible Tourism Award in the Best Destination category.

The award was presented to Executive Deputy Mayor Alderman Ian Neilson, on behalf of the City of Cape Town, at an awards ceremony on World Responsible Tourism Day – November 11 – at the World Travel Market in London.

“It was a great honour for me to receive this award on behalf of the people of Cape Town and its tourism industry,” said Neilson. “It means that it is not only our city’s splendid natural beauty that makes Cape Town a great tourist destination, but also the fact that we have a leading tourism and hospitality industry. Cape Town is ready to greet the world during 2010.”

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