As part of our 2010 winter educational programme, Cape Town Tourism sent six team members to tour the Garden Route region over four days. Our aim was twofold, both to update our understanding and experience of some of the sites we recommend to visitors, and to give staff some time together, in which they might build better relationships.Read more
“The real work around doubling the economic impact of tourism in Cape Town by 2020 begins now,” says Cape Town Tourism CEO Mariëtte du Toit-Helmbold, “and consultative, co-operative partnerships between Cape Town’s tourism players are essential for establishing a strong brand and positioning statement for Cape Town”Read more
Cape Town Tourism won the ‘Spirit of Getaway’ Best Stand Award at the Getaway travel show at the Coca-Cola Dome in Gauteng during the weekend.Read more
Thank you for your valued participation at last week’s industry networking session (held on August, 18, 2010 at the Bay Hotel) to discuss proposed tourism marketing structures for Cape Town and the Western Cape. Your support, comments and observations have been noted and will be forwarded to the MEC and the City of Cape Town for consideration.
A comprehensive document outlining both the Provincial and Cape Town Tourism proposals can be viewed here: Communication to Cape Town tourism businesses: consultation on MEC proposalsRead more
The Provincial Government of the Western Cape has put forward a proposal to reorganise and centralise the ways in which Cape Town is marketed as a tourism destination, to re-establish CTRU (under a new name and constitution) as the primary marketing organisation for Cape Town and to realign all city marketing activity with the provincial marketing strategy. This proposal, if implemented, would have major implications for the future of tourism in Cape Town and for Cape Town Tourism (CTT).Read more