Cape Town Tourism - Table Mountain

Industry Blog

Marketing services update – April 2012

The last quarter has been very positive. We reported the best summer season in 10 years, and there has been a lot of momentum and progress regarding marketing activities.

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Tourism services update – April 2012

Cape Town Tourism’s Executive Manager: Tourism Services, Enver Duminy, will speak at a brunch event hosted by Safer Together on Monday, May 14 2012 to discuss the companies’ integrated approach to safety in tourism. He will also refer to the importance of individual and business participation to help improve the safety and security of our visitors, by taking responsibility for tourism safety.

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Cape Town Tourism hosts marketing campaign update session

Cape Town Tourism hosted a marketing campaign update at The Fugard Theatre on Thursday April 12, 2012 for our members and stakeholders. The aim was to share the progress that we have made in the past six months and the programmes planned for the next six months.

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February Membership showcase

Congratulations to Cape Town Tourism member Villa Zest on being named the Trendiest Hotel in the World in the TripAdvisor 2012 Traveller’s Choice Awards, as well as to Fair Trade in Tourism South Africa, which has been recognised as one of 10 global sustainable tourism standards and the first in Africa to be recognised by the Global Sustainable Tourism Council.

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Top five FAQs for your area

Cape Town Tourism’s Visitor Information Centres recently conducted a survey for the period October 2011 to December 2011 to establish the top five questions asked per area in Cape Town.

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Tourism Services update February 2012

The Tourism Services team, comprising our Industry Services, Visitor Services, and ICT and eBusiness Services units, reports back on a busy final quarter of 2011.

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Marketing services update February 2012

The end of 2011 was a very busy time for Cape Town Tourism marketing. We introduced our new campaign, “You don’t need a holiday, you need Cape Town,” locally at the AGM, and then internationally at WTM, and have been working on the subsequent roll-out thereof.

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Vacancy for an eMarketing Coordinator: SEO Specialist

Cape Town Tourism has a vacancy for an eMarketing coordinator: SEO specialist.

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Event tourism on the agenda

Cape Town Tourism has and will continue to work with our industry members in 2012 to optimise the opportunities surrounding events. For us, two of the major benefits of events tourism are the potential that it has to combat seasonality and to spread the benefits of tourism geographically across the metropole.

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Events as catalyst for tourism growth

Fireworks over the V&A Waterfront, a joyous tide of Cape Minstrels marching through the Bo-Kaap and celebrations on our beaches are as much part of the Mother City’s cultural fibre and the lure for visitors as Table Mountain, a jazz safari or cycling through the Somerset West winelands.

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