Interest from the Indian market in travelling to South Africa has spiked over the last three years as the number of travellers to the country has increased, largely due to the fact that Indians’ choice of holiday destination is heavily influenced by previously visited by friends and family.Read more
The highlight of the month was two of our team members representing Cape Town at the South African Tourism India Road Show held from 20 – 23 January. Visiting four cities over four days, CTT presented to over 1,000 Indian travel trade members – signalling CTT’s first phase of planned activity to target the emerging markets.Read more
Many top Travel Trade events will be taking place during the first part of the year, with four shows happening in Cape Town. Whilst planning 2014, take these events into account, as it could be valuable to attend or exhibit and follow the updates online to keep abreast of trends in the market.Read more
At the end of 2013, the Cape Town Tourism Board took a collective decision to forfeit their small monthly remuneration for contribution towards a fund (topped up by Cape Town Tourism) that will be awarded to two Historically Disadvantaged Individuals (HDIs) SMME businesses.Read more
During December the marketing team’s focus is mainly on in-market visitor support. Our summer communications highlighted key messages of WDC 2014, Responsible Tourism, safety, value and events with the central theme for December being shopping and festivities.Read more
Indaba - one of the largest tourism marketing events on the African calendar - is taking place at the Albert Luthuli Convention Centre (ICC) in Durban for three days from 10-12 May 2014.
This trade event attracts over 13,000 delegates from travel and tourism related industries presenting an opportunity to showcase Cape Town’s tourism offering and to promote year-round business with local and international trade.
Cape Town Tourism has secured prime space on the Wesgro stand in the DEC Hall and we are offering our members two key opportunities to join us on this excellent platform.