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Brochure display

Displaying your brochures in our official Visitor Centres is a key benefit of membership. Be sure that you have an approved brochure display form and drop off monthly stock of your brochures at all the VICs where your display is approved. Cape Town Tourism is committed to servicing and promoting all our members’ products to the best of our ability. We work hard to ensure that we can accommodate all our members’ brochures at the various VICs across Cape Town. You are guaranteed that your product brochures will be displayed at a minimum of three VICs.

Cape Town Tourism endeavours to accommodate your brochure display request as far as possible in the following offices, subject to space and visitor demand:

  • Cape Town Central & Coast – City Centre/Burg Street, Blaauwberg and Canal Walk.
  • Cape Town South – Muizenberg, Sivuyile, Simon’s Town, Gugu s’Thebe Centre and Hout Bay.
  • Cape Town North East – Southey’s Vines/Somerset West, Willowbridge Lifestyle Centre and Khayelitsha.

Request a list of team members responsible for brochure display from our Membership team on 021 487 6800 or email .(JavaScript must be enabled to view this email address).

Here is some information you may find helpful:

  • Due to serious space constraints only generic or official brochures approved by Cape Town Tourism will be accommodated at the other VICs, including the Airport VICs. Please request criteria for Kirstenbosch and Table Mountain VICs from our Membership team on 021 487 6800 or email .(JavaScript must be enabled to view this email address).
  • To assist members to gain exposure, Cape Town Tourism has implemented an official digital media platform consisting of plasma and touch screens. A basic listing is included for all members on the touch screen. Affordable advertising costs are available for increased exposure on the touch and plasma screens.
  • Members are encouraged to provide A4 laminated copies of their brochures so that these can be stored in brochure files in all VICs.
  • Brochure display is subject to paid-up membership of Cape Town Tourism. Should your brochure display requirements change in the course of your membership year, you should send a written request to your Membership Administrator. You will be notified in writing should your request be granted. You are therefore requested to show/provide a copy of the letter of approval to the tourism officer at the Visitor Information Centres receiving your brochures.
  • Always supply any contracted distributor of your brochures with a copy of the approval letter as brochure display at an official tourism office is subject to paid-up membership.
  • Members are liable to maintain the stock levels at the VICs where your brochures can be accommodated. We cannot accept bulk stock as we have limited storage space. Please discuss the limited brochure distribution service that we can provide to key VICs with your Local Membership Administrator.
  • Please note that your product/business is listed electronically with our team as well as being displayed on the touch screens in key offices.
  • Should you wish to raise any brochure management and display issue with Cape Town Tourism, please do not hesitate to get in touch with your Local Membership Administrator, email .(JavaScript must be enabled to view this email address) or call 021 487 6800.

Contact | Dolores Lotriet

021 487 6800

dolores@capetown.travel

Marketing toolkit

The Cape Town Tourism marketing toolkit is produced to provide national and international trade with images, video and information on Cape Town.

The toolkit is distributed on a flash disk to relevant national and international trade and media and made available at Indaba, World Travel Market and ITB.

Contact | Inge Dykman

021 487 6800

inge@capetown.travel

Online opportunities

More than 70% of international visitors look for their next holiday or business destination on the web. The following online opportunities are available to members:

  • Inclusion of your business information in the internal Cape Town Tourism database. This is the source for information, referrals and reservations by all Cape Town Tourism team members. Approximately 150 000 enquiries are serviced each month.
  • Listing of certain tourism business members and events on the official Cape Town leisure visitor website www.capetown.travel.
  • Listing of all relevant business tourism members in the business tourism website www.capetown.travel/business. This website speaks to decision makers in the meetings and events industry.
  • Promotion of visitor and business-related special offers online and in electronic newsletters.
  • Listing of preferred service provider members on the industry website www.capetown.travel/industry.
  • Listing of all tourism business members on the provincial website of Cape Town Routes Unlimited www.tourismcapetown.co.za.
  • You should also ensure that you maximise the exposure for your business on South African Tourism’s website www.southafrica.net. Check if your listing is on the site. If not, register by sending your details to .(JavaScript must be enabled to view this email address). Send any changes to your listing to the same email address.

Contact | Adrian Solomons (City Centre)

021 487 6800

adrian@capetown.travel

Contact | Chelene Wiggett (Blaauwberg Coast)

021 521 1080

chelene@capetown.travel

Contact | Fuad Peters (Southern Suburbs and South Peninsula)

021 787 9140

fuad@capetown.travel

Contact | Gadijah Darries (North & East)

012 840 1400

gadijah@capetown.travel

Contact | Illse Jacobs

021 487 6800

membership@capetown.travel

Press and familiarisation trips

Cape Town Tourism provides a dedicated guest relations and media management service to link national and international media, VIPs, travel agents and operators with Cape Town and Western Cape products. Cape Town Tourism members constantly work with us to host and impress these visitors.

We have identified this programme as a focus area within our marketing strategy. If you are able to provide complimentary services to help us create world-class tourism experiences for these guests – and get exposure for your business – please contact our PR, Media and Guest Relations team.

Contact | Marisah Smith

021 487 6800

marisah@capetown.travel

Digital media platform

Technology plays a critical role in tourism as visitors require access to multi-media channels and information at the touch of a button. Cape Town Tourism appointed Shout Media Alliance as our official partner to deliver high-quality plasma and touch screen promotion on the only official Cape Town digital media platform. All members of Cape Town Tourism are included as a listing as part of their membership benefits. Opportunities for added exposure exist at the Burg Street, V&A, Cape Town International Airport, Kirstenbosch Gardens, Table Mountain, and other Cape Town Tourism VICs, major attractions and private partners.

Please check that your listing is correct.

Contact | Ilse Jacobs

021 487 6800

membership@capetown.travel

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