The Green Cab
Q: Describe your business.
A: The Green Cab is an environmentally friendly taxi company that seeks to reduce carbon emissions in an effort to combat global warming. Our vehicles use liquefied petroleum gas and biodiesel, which significantly reduce harmful carbon emissions.
Q: How long have you been a member of Cape Town Tourism?
A: Since our inception about two years ago.
Q: Why did your business become a member of Cape Town Tourism?
A: We became members so that we could take advantage of the networking opportunities as well as the joint marketing and representation opportunities provided by Cape Town Tourism.
Q: In what ways has being a member of Cape Town Tourism helped your business?
A: We were fortunate enough to be chosen to [conduct] tours for the foreign media during the 2010 FIFA World Cup™. This served as fantastic exposure for our company.
Q: For what reasons would you recommend Cape Town Tourism membership to others?
A: Cape Town Tourism offers access to market intelligence. It allows us to learn about international trends and brand positioning. The power of the association [is that it] offers valuable access to information.
– Amiene van der Merwe