Research and statistics

Cape Town Tourism collates visitor and tourism industry statistics and surveys on a regular basis. This information is used to assist the industry to plan and be informed about the ever-changing tourism market and global trends.

Global Tourism

For previous versions of the World Tourism Barometer, you can visit http://mkt.unwto.org/en/barometer and request the document in question.

Tourism in South Africa

Tourism in the Western Cape

The official tourism statistics for Cape Town and the Western Cape are compiled and analysed by Wesgro, the provincial marketing body for the Western Cape.

Tourism in Cape Town

Market Reports

Cape Town Accommodation Performance Review and Forecast

Cape Town Tourism appointed Horwath HTL, a consulting specialist in the hotel, tourism and leisure industries, to conduct our monthly accommodation performance survey. The purpose of the monthly survey is to provide Cape Town Tourism with market intelligence regarding the historical and anticipated performance of the accommodation segment within the Cape Town Metropole.

Cape Town Monthly Industry Dashboard

Cape Town Tourism has created a Monthly Industry Dashboard in an effort to provide our industry members with a snapshot of tourism performance in Cape Town that is available within a shorter time frame than quarterly figures. Tourism performance is measured along key indicators of the number of visitor arrivals at Cape Town International Airport; the Occupancy Rate, Average Room Rate (ARR) and Revenue Per Available Room (RevPar) achieved by accommodation establishments in the Metropole as well as the number of visitors received at top tourism attractions measured year on year i.e. comparing February 2013 to February 2012.

Please note that the dashboard is intended as a snapshot only and a way to keep our finger on the pulse of tourism in Cape Town.

 

If you are looking for a specific report on Cape Town or tourism market trends, please do not hesitate to contact our Research & Communications Coordinator on marisah@capetown.travel for assistance.

Featured Attraction

V&A Waterfront

<p>  V&A Waterfront</p>

Table Mountain Aerial Cableway

<p>Table Mountain Aerial Cableway</p>

City Sightseeing Bus Tours

<p>  City Sightseeing Bus Tours</p>

Cape Point

<p>  Cape Point</p>
 
 

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