It’s been a challenging year for many of us; determined particularly by the socio-political and economic climate, not to mention some of the environmental issues we have had to face. And still – tourism endures, with forecasts for Summer 2014/15 remaining positive. It has also been an exciting year for Cape Town; being globally recognised as one of the world’s favourite destinations – with a particular focus on value-for-money and our friendly locals.Read more
As the festive season rolls around this year, I can’t help but feel that it’s been the shortest, busiest, year in memory. As an industry, we have experienced a roller coaster of challenges. Several members have reported significant cancellations linked to fears over Ebola and we are still not sure what the overall impact of this will be. Our recent Cape Town Tourism member survey did show that despite our challenges, the industry felt positive about the forthcoming holiday period.Read more
Cape Town’s year as World Design Capital is drawing to a close and soon we will pass the baton to Taipei who will be holding the title in 2016. Beyond the calendar, World Design Capital is not just about events and happenings. In fact, it is the beginning of something new and exciting for all of us.Read more
Looking back at the changes 20 years of democracy have brought this city, it has become apparent that tourism has played a pivotal role not only in developing jobs and skills but also in fulfilling our potential as an exciting cultural hub: a city intent on redesigning itself to overcome a devastating legacy.Read more
Seasonality has long been a thorn in the side of Cape Town’s hospitality sector. The impact of empty guest houses and unbooked tours is far reaching, hitting not only the pockets of business owners and those employed by the business, but also affecting the satellite businesses that depend on vibrant visitor numbers.Read more
Twenty years ago, I was legally allowed to vote for the first time. It is encouraging that today the idea that I was once forbidden seems so inconceivable as to be ridiculous, but I would like to pause and reflect for a moment.
Back then the only visitors to Cape Town were the ‘Vaalies’, and whilst we still welcome the regular return of our Gauteng visitors, a growing kaleidoscope of visitors from across the world are streaming into our city.Read more
The peak season is starting to subside. We are beginning to look forward to a more mellow and measured season of events and national holidays over the next few months. These ‘breathing’ months are critical to any business as a time for analysis and planning for the next busy season.Read more