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January 20, 2012

J&B Met 2012 challenging convention through fashion

YFM Presenters Hlelo and Ntando Masina will host the Most Elegant Couple competition. Photo courtesy Eddy Cassar PR

As thousands descend on Kenilworth Racecourse on Saturday January 28 for the J&B Met, the largest annual outdoor social event in Cape Town, some will be looking at more than just the racehorses. In this instance the show ponies on display will be the fashionistas.

Visit our dedicated J&B Met page for more information about the event.

The fashion aspect and, more importantly, the Most Elegant Couple competition are the most highly regarded and anticipated events of the J&B Met. Here, designers are either reaffirmed or introduced, and those who have designed the winning garments in the past have gone on to become members of the fashion elite.

Made different

The theme for this year’s event is Made Different, with organisers calling on designers and fashion fundis to challenge the status quo and break the rules of fashion. Make your outfit from something truly different, wear what traditionally should not be worn; whatever you wear, make sure it’s different.

If you are still looking for that perfect outfit, local shopping centres and fashion boutiques are participating in various promotions, and will assist patrons in what to wear to the Met. This stimulates the fashion industry in one of its quietest months.

We caught up with Cape Town-based designers KLuK CGDT on what fashion to expect at this year’s Met.

Christiaan Gabriel Du Toit and Malcolm Kluk of KLuK CGDT dress many celebrities and guests every year and 2012 is no different. But they are presently keeping mum on who they will be swathing in an incredible KLuK CGDT creation this year. There are whispers they will dress one of the judges, Roxy Louw.

The designers agree the J&B Met is an important showcase of local fashion talent. “It's important to have a presence as South African, and more specifically Capetonian, designers, and with many ways to interpret the Made Different theme it allows us the opportunity to show KLuK CGDT's creativity,” says Malcolm.

And what trends to expect this year? “I think the point is to expect the unexpected - lots of interesting prints, dresses made out of unusual material - denim, plastic, brocades and curtaining - styles one wouldn't normally wear to the horse races,” says Christiaan. “Taking a conventional outfit and inversing it. Hats will also be used to express the theme more boldly.”

And the designers have their own ideas and interpretation of Made Different: “We love using unconventional materials for classic styles in order to keep garments special and unique,” says Malcolm. “n our pret-a-porter range we use brocade for skirts and pants and, for KLuK CGDT couture, we love using viscose lycra and mesh for evening wear .”

Most Elegant Couple competition

Couples will be put through their paces by celebrity judges Roxy Louw, Phat Joe, Bujy, Ayanda Tini, Katlego Maboe and J&B Met executive Richard Brodrick. Photo courtesy Eddy Cassar PR

The competition has two stages, pre-judging and the finals.

The pre-judging competition was introduced to cope with the hundreds of fashion-savvy couples who compete for the coveted title. Fashion spotters from the Fashion Design Department of the Cape Peninsula University of Technology hand out invitations to elegantly dressed couples, inviting them to the pre-judging. Only invited couples are allowed to enter.

The pre-judging panel consists of Good Hope FM presenters Ayanda Tini, Leigh Ann Williams and Meegan Kieffer who will whittle down the hundreds of couples to a final 16.

YFM twins Hlelo and Ntando Masina (pictured) will host the final judging when surfer/model Roxy Louw and radio personalities Phat Joe, Bujy, Ayanda Tini, Katlego Maboe and J&B Met executive Richard Brodrick decide the winner.

Prizes

First prize

An all-inclusive three-night stay for two at the Tinga Private Game Lodge in the Kruger National Park to the value of R40 000.

The couple also receives two Givenchy vouchers, each valued at R2 500. A Carlton Hair hamper of Carlton products and vouchers is also included.

Second Prize:

The couple will receive two R5 000 gift vouchers from Cavendish Square, the official shopping centre for the J&B Met.

The couple also receives two Givenchy vouchers each valued at R2 500, and a Carlton Hair hamper of Carlton products and vouchers.

Third Prize:

The couple will receive two R2 500 gift vouchers from Cavendish Square, the official shopping centre for the J&B Met.

The couple also receives two Givenchy vouchers, each valued at R2 500, and a Carlton Hair hamper of Carlton products and vouchers.

Fourth prize:

The couple will receive two vouchers to be pampered in true style at the International Academy of Health and Skincare.

The couple also receives two Givenchy vouchers each valued at R2 500, and a Carlton Hair hamper of Carlton products and vouchers.

J&B Most Elegant Couple Best-Themed Couple wins a Grand Weekend Getaway at GrandWest valued at R6 000 that includes:

Two nights’ accommodation for two at the Grand Hotel, including breakfast.

Show tickets for two to an international show at the Grand Arena.

Two dinner vouchers each.

The couple also receives two R1 000 gift vouchers from Cavendish Square, the official shopping centre for the J&B Met.

Tickets for the J&B Met are available through Gold Circle offices and designated tote outlets throughout the country, and at the Kenilworth Racecourse or from www.webtickets.co.za

Call +27 (0)21 700 1600 for further ticket information.

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