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December 03, 2009

Inside the CTICC for the 2010 FIFA World Cup™ Final Draw

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The stage at the CTICC where the Final Draw will take place

Recently I attended the media briefing for the 2010 FIFA World Cup™ Final Draw, which is happening this Friday, December 4, 2009, at the Cape Town International Convention Centre (CTICC).

It never crossed my mind that any part of the World Cup would not be world class, but being in the room where the Final Draw will take place gave me goose bumps and a proud feeling for being part of such a major event for Cape Town and the world.

The design and atmosphere is mind-blowing – a supreme example of the creative side of Cape Town.

The Final Draw in numbers:

3 254 people are involved in the operation of the Final Draw and preparation has been under way for the past year. These individuals are host city staff, safety and security personnel, entertainers, contractors, volunteers, organising committee staff and FIFA staff.

What is amazing is that more than 10% of the people involved are volunteers.

The amount of creative and structural work that has gone into the event is beyond impressive and most of the set was built, printed and finished in Cape Town, by Cape Town companies.

5 000 hours went into the production of the video material that is going to be used during the show, which 18 media units will broadcast to more than 200 countries around the world.

How to be part of it:

I’m going to be in Long Street, Cape Town with thousands of people showing their love and support for Cape Town and this event. Make your way down there to get a glimpse of what next year will be like.

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