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December 17, 2008

New Cape Town Tourism website launched!

We’ve just launched the new Cape Town Tourism visitor website to public beta and would love to hear what you think!

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The brief for the site was to promote Cape Town to international and South African visitors, using some of Cape Town's iconic attractions such as Cape Point, the Table Mountain Cableway, Kirstenbosch, and others, while also promoting some of the city’s lesser known attractions, such as the Rondevlei Nature Reserve and sandboarding in Atlantis on dunes.

We’ve tried to come up with a design that also speaks to Cape Town being a fresh and fun place to visit, whether you’e a business traveller, looking for luxury, or holidaying with your family.

The new site is packed with features to make Cape Town attractions accessible online, user-friendly and interactive.  

 Top 100: We’ve compiled a list of 100 of the best, most popular, significant and exciting things to do and see that Cape Town has to offer.

In putting this together, we took special care to ensure that all of greater Cape Town was represented, rather than just the central and iconic attractions (although they’re there too).  

The attractions are organised into seven categories (culture and heritage, entertainment, wine and dine, nature and environment, outdoor and adventure, health and wellness, and shopping) and each entry includes a picture, contact details and a write up to help visitors decide what they want to see.

Check out some examples: City Walks, Robben Island, and Simon’s Town.

We’ve also linked internally to associated and mentioned attractions, and externally to official sites where applicable and possible.

We’ve even incorporated a Flickr feed that displays images of the attractions, taken by people who’ve uploaded their pictures of Cape Town’s attractions and licensed their images using Creative Commons.

Click here to navigate to the Top 100 page.

Visitors Like You: Want to know what we recommend for South African tourists to do in Cape Town, or why other business travellers come to Cape Town and what they do? We’ve created “Visitors Like You” to help you with just this.

We’ve developed feature sections for luxury, local, business, budget and family so that all kinds of tourists can find suggestions tailored to their specific needs.

Accommodation: Looking for something specific from your accommodation in Cape Town or just options? We can now satisfy both needs in our new searchable accommodation database.

So if you only want to see self-catering venues in Claremont with wheelchair access and internet for example, or want to know what you can get in your price range in the city centre, it’s all there in the database.

My Itinerary: We’ve developed a trip planning functionality that we hope you’ll find really useful.

When you see an attraction that catches your eye, click on the + icon (next to the attraction title) and you’ve added it to your personal “itinerary”. Not sure what to do? Use one of the recommended plans from the right-hand side menu.

When you’ve got your trip planned just right, you can save it, print as a PDF file or email it to yourself or your travelling partners and friends.

Also see our What’s On section to browse through the upcoming events. Browse the attractions by category, associated with areas, in the packed See and Do section. We’re also running a “Welcome to Cape Town” video competition on YouTube so enter now!

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